Affiliate Marketing

Partner with professional marketeers

Affiliate Marketing is an Internet-based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate's marketing efforts. The Affiliate Marketing industry has four core players at its heart: the Merchant, the Network, the Publisher and the Consumer.

Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization, paid search engine marketing, e-mail marketing.

On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner.

Affiliates refer customers and then earn a pre-agreed comission in the event that the refered customer makes a sale (known as Cost Per Action CPA). CPA has a distinct advantage over pay per click in that you only pay for traffic which converts. There are many affiliate marketing networks on the web, and most are tailored to a specific niche (with the exception of a few giants like ClickBank or Commission Junction.

Affiliate marketing allows you to place your advertising banners over a huge amount of web space with the added bonus the the affiliate takes care of the search engine optimisation for you.